how to create custom email signature with photoshop

Anytime you link content, that’s a CTA, too. Your email needs to drive readers to a CTA button, and that CTA should be well-worded and well-designed. On the blog, we talk a lot about the importance of calls-to-action in email. When you add links, you can select if you want your linked text to be underlined or not in the pop-up menu. I’m selecting a pale blue accent color we use on the blog. To change the color of links in our email, we’ll go to the Body menu. A great opportunity to have fun with color and further brand the signature is to use a brand color for links. Sticking to our “keep it simple” best practice, we’ll add two links: one to our Twitter account and one to the blog. Now, let’s add some basic, linked details.

I like the font Georgia, so I’m going to choose it from our list of email-safe fonts, and increased the font size to 18px so it’s easy to read. We saw that Dropbox signs their emails “Happy Dropboxing!” and Mailcharts says, “Happy emailing.” Above, Invoca signs off with a “Cheers.” Instead of closing with “Thank you” or “Sincerely” or “Best,” we can use this opportunity to create a tailored signoff. Now let’s type in a nice signoff in our brand voice. …then drag in a Text box from the Content menu: Let’s open the editor and choose any template we’d like to get started.įor either of these signatures, we can select a single-column container from our Structure menu… Making a simple signature like this is easy in BEE.

Some examples of simple email signatures we spotted look like this: So you can keep your email signature simple. It makes the message a little more personal, and it says something about your brand (you’re personal, friendly, thoughtful). But including a signature tells readers the email was sent by a real person and not by a robot. Including an email signature is a statement in and of itself.

Version 1: Basic signature with plain text

Responsive and simple not a single image. These are the design best practices we’ll keep in mind as we create our email signature:

How to create custom email signature with photoshop